"Believe it or not, it was Sports Illustrated who gave me my first editorial break. Who would have guessed 25 years later I'm here still celebrating with them?"

— Melissa Odabash, accepting the Designer Icon Award during Miami Swim Week 2026

 

Melissa Odabash & Sports Illustrated

Twenty-five years after launching her namesake brand, Melissa returned to Miami Swim Week to celebrate with the publication that gave her her first editorial break. Joining Sports Illustrated Swimsuit across the weekend's key events, Melissa’s presence highlighted not only a relationship spanning more than two decades but also the industry's enduring recognition of her as an authority in luxury swimwear and resortwear.

Sports Illustrated Beach Club & Opening Dinner

Melissa's weekend with Sports Illustrated began at the Beach Club, where she spent the afternoon catching up with familiar faces alongside models, creators and professionals from across the fashion world while wearing the Casey White Dress, a personal favourite from her Cruise collection. The festivities continued at the opening dinner later that evening, providing another opportunity to gather with friends of Sports Illustrated Swimsuit ahead of the week’s marquee event. 

 

Melissa Odabash in Casey White Dress

Melissa Odabash with Molly Sims and Camille Kostek


Sports Illustrated Swimsuit Runway Show

The weekend concluded with the annual Sports Illustrated Swimsuit Runway Show at the W South Beach, where members of the fashion and creative scene gathered for an evening celebrating the individuality that defines Sports Illustrated Swimsuit. The dynamic cast of models showcased the confidence and diversity synonymous with the publication. Melissa Odabash designs were proudly featured among the runway looks, bringing Miami Swim Week to a full-circle close. 

 

Sports Illustrated Swimsuit Runway Show
Jasmine Sanders in the Melissa Odabash Girona Cheetah Bikini at the SI Swimsuit Runway Show

As Melissa Odabash continues to shape the evolving world of luxury swimwear and resortwear, events like these are a reflection of the community’s longstanding admiration of her expertise and influence. More than twenty-five years after her first Sports Illustrated editorial, the relationship remains as relevant today as ever.