UKWe think you are shopping from United States, would you like to visit our US Store?
Previous Article Next Article

LFW SS15: Trend Round Up

The front rows are empty & the parties are over; for another year running London Fashion Week has gone above and beyond our expectations with the SS15 collections from an outstanding array of established and emerging British designers.

We've been keeping an eye on the LFW catwalks on all week, and couldn't go without sharing our favourite & prominent trends for SS15...


All That Sparkles...

This year's designers couldn’t resist incorporating some glitz and glamour to the catwalk with dazzling jewels and magnificent metallic's.
In company with the above, McQueen, Ashish and Emilio de la Morena also embodied this trend with a futuristic take.


Sports Day

Following in the footsteps of Lacoste at NYFW, LFW didn’t disappoint with the fashion-forward Sports Luxe trend that has graced our catwalks in the last few years.
With the likes of Topshop and Preen following suit, this is sure to be the coolest trend around.
Bold colours, stripes and knits create a uniform feel - throwback to the nostalgia of primary school Sports Day's.


Sheer Delight

Get working on your beach body now!
2015 is going to leave little to the imagination - you might as well be dressed for the beach, flashing the flesh with LFW's sheer inserts.
Nevertheless, the designers have achieved the perfect combination of exposure and elegance.
David Koma assumes this trend as the perfect way to showcase the flattering female figure. We love flirtatious fashion!


Giving It The 'One Shoulder'

And its back!
The favoured, flattering structure of the one shoulder top is a making a reappearance to the catwalk.
The design is striking, yet, simple and subtle, making this a staple item for 2015.
The designs have kept focus on the structure with a clear inspiration of simplicity and minimalism - let the shoulder speak for itself.


Safely Striped

Keeping their vision classy and sophisticated, Lulu Liu and Jasper Conran have earnt their stripes. Lulu Liu's use of vertical stripes demonstrate the fail-safe way to slimline your figure; whilst Fydoor Golan reminds us what stripes are all about - PRINT! With his daring and playful designs.

Previous Article Next Article

This website uses cookies. By continuing to use this website, you are giving consent to cookies being used. For information on cookies and how you can disable them, visit our Privacy & Cookies page.


Want to know what Melissa knows?

Join our Beachclub for style advice. Top tips and exclusive offers!